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Mini MBA Invitation

来源：未知 发布时间：2018-08-30 浏览：次

 

Mini MBA-Inspires organizational vitality with management

2018 government subsidy leading talent training 

Innovation and Entrepreneurship Training Camp:

Advanced Business Administration Course Seminar
 


 

Course Description

This seminar was hosted by Suzhou Industrial Park Training Management Center and Suzhou Industrial Park Enterprise Development Service Center, guided by Suzou Industrial Park Talent Innovation and Entrepreneurship Promotion Association and organized by Shanghai Youth Returnee Entrepreneurship Base-Homevalley. It is specifically tailored for corporate founders, partners, middle and senior manager and corporate core employees. 
 


One seminar per year, has successfully held three seminars

Many people registered for this seminar last year

In the past years, the subsidy was <50%. This year it will be 100%

Covering many core modules of MBA system

1.5 months + 10 modules = helpful knowledge

Business Model | Strategy | Sales Negotiation

Netwrok Marketing | Management Psychology | Leadership

Financial Taxation | Human Resources | Business Visits

Qualified Professors + Research Accumulation
 

Training Participants

① corporate founders, partners, middle and senior manager, corporate core employees and key management talents

② enterprise is registered in the park and student paied provident fund in the park
 

Course Time

 September to October, 2018

10 modules, 12 days in total

5 concentrated lectures, 2-3 days each time

Usually during Friday and weekends

 

Course Syllabus

Module 1: Profitable Passwords for Startups - Business Model Innovation and Organizational Activation
 
 
1.1 First password: strategic planning
 
1.2 Second password: business model
 
1.3 Third password: financial system
 
1.4 Fourth password: personnel organization
 
1.5 Fifth password: management process
 
1.6 Sixth password: performance system


 
Module 2: New thinking in corporate strategy
 
 
2.1 What is strategy and how to position it?
 
2.2 How is the strategy implemented and how to achieve the goal?
 
2.3 Strategic Management Logic Relationship
 
2.4 Strategic Map
 
2.5 Strategic thinking in the Internet age
 
2.6 Building entrepreneurial strategic thinking
 
2.7 Case Analysis
 
 
Module 3: How to build a high-performance sales team – accurately improve business negotiation

 
3.1 Role defination of the sales executive
 
3.2 Performance-oriented sales management
 
3.3 Sales Process Management and Control
 
3.4 Selection, education, use and retention of the sales team
 
3.5 Sales team incentives and team building
 
3.6 How to prepare for negotiation and find psychological positioning
 
3.7 How to analyze strategy and find bargaining chips
 
3.8 Four-step method of negotiating, step by step

 
Module 4: Brand Management and Accurate Network Marketing
 
 
4.1 Global marketing ideas and basic concepts
 
4.2 Business Analysis Model
 
4.3 Internet + Big Data
 
4.4 How to build a corporate network brand
 
4.5 How to make it easy for customers to find you online
 
4.6 How to refine brand super slogan to enhance marketing power
 
4.7 Ways for accurate network marketing
 
4.8 How to achieve network rankings that worth hundreds of thousands RMB for free
 
4.9 Self-Media Marketing
 
 
Module 5: Financial Management and Tax Planning

 
5.1 Financial management of non-financial personnel
 
5.2 Budget assessment of financial management
 
5.3 Enterprise Risk and Internal Control
 
5.4 China's tax system and tax risk prevention
 
5.5 Interpretation of the latest tax policy
 
5.6 Corporate Tax Planning
 
 
Module 6: Human Resource Management Methods and Examples for Chinese Enterprises

 
6.1 Re-recognizing human resource management
 
6.2 The Way to Gather Talent: Human Capital Evaluation and Convergence
 
6.3 Training Development: Value-added Value of Human Capital
 
6.4 Performance Management: Building an Efficient Organization
 
6.5 Comprehensive Compensation: Effective Incentives for Human Capital
 
6.6 Organizational atmosphere: the long-lasting vitality of human capital
 
 
Module 7: Flexible Leadership and Universal Communication Needed in the New Age
 
 
7.1 Vision and Goals: How to Share Vision and Talents
 
7.2 Competence and Role: Intergenerational Management Inspires Teamwork
 
7.3 Trust and Incentives: How to Reduce Trust Costs and Improve Incentives
 
7.4 Personality and Growth: Understanding the Personality of Employees to Help Their Growth
 
 
Module 8: Enterprise Management Sand Table Simulation Training

 
8.1 Customizing different industry parameters
 
8.2 Simulating a real business environment
 
8.3 Experience the company's operations
 
8.4 Analysis and evaluation of business results
 
8.5 Experiencing business operation risks
 
8.6 Simulated competition, students compete with each other
 
 
Module 9: Enterprise Visiting in Deep Learning
 
 
9.1 Visiting the Park's Outstanding Intelligent Manufacturing Enterprise - Smart Manufacturing, Rising Stars
 
9.2 Experience sharing from enterprise founding executive team
 
9.3 Enterprise on-site learning exchange, experience sharing
 
9.4 Visiting Outstanding Enterprises in Suzhou Medical Field
 
9.5 Enterprise founding executive team sharing
 
9.6 Discussion on the development trend of the big health care industry
 
 
 
Module 10: How do managers identify and deal with common psychological bottlenecks in teams and inspire team vitality?
 
 
10.1 Sources of common psychological problems of employees
 
10.2 Inner landscapes of different ages
 
10.3 Common Cognitive Problems & Impacts of Defense Mechanisms
 
10.4 The Law of Psychological Development of Employees and Individual Uniqueness: Humanized Management of Power and Charisma 
 
10.5 Guide employees' negative emotions into positive actions

Previous Participating Enterprises 

（Name is not listed in order）

苏州振旺光电有限公司

苏州耕耘无忧信息科技

苏州易康萌思网络科技

智慧芽信息科技（苏州）

江苏北人机器人系统股份

苏州工业园区咖乐美电器

江苏岑途工程技术

苏州罗想软件股份

苏州泓迅生物科技股份

珂纳医疗科技（苏州）

苏州梦想人软件科技

苏州硒谷科技

苏州友教习亦教育科技

苏州汉明科技

苏州盟维动力科技

苏州纳芯微电子

苏州微超生物科技

迈博斯生物医药（苏州）

江苏海普功能材料

苏州艾吉威自动化设备

苏州今蓝纳米科技

苏州旺山旺水生物医药

丹诺医药（苏州）

苏州欧姆尼克新能源科技


Pictures of Previous Classes

课


Stuent Comments from Previous Seminars

 
 

 

Course Information


Location
Suzhou Industrial Park Public College and nearby areas

Course Time

September to October, 2018

10 modules, 12 days in total

5 concentrated lectures, 2-3 days each time

Usually during Friday and weekends

 


Course Fees

9500RMB per person (including fees for training, materials, venues and tea breaks during the training period)

After the assessment, government will provide 100% of the full training subsidy to the enterprise that is registered and paied provident fund in the park. 


Register Process

1.Scan the QR code below to register

2. After passing the examination, obtain the qualification for admission, and receive the mail with "Admission Notice"
3. Apply for admission and provide relevant materials (enrollment is confirmed after this step)
4. Prepare for study, reserve study time, and actively participate in the course

 

The number of applicants is limited to 50 people.
 
Enterprises who are interested in this course should register as soon as possible.
 
Please fill out the registration form and give feedback.

Once the quoto is full, we will stop the enrollment. 


Contacts

Professor Qiao：13564063033  qiaoqingyun@homevalley.net

Professor Xu：13917502107  daniel@homevalley.net

Professor Qiu：13816761581  qiuyang@homevalley.net

 

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